Tips for Exhibiting at NCEA 2020 Convention & Expo
In this section, you will find important information and deadlines so you can effectively promote your company’s presence at the largest private-education gathering in the world – NCEA Convention & Expo.
Get Noticed by Completing your Online Booth Profile
As an NCEA exhibitor, you receive a free listing in the online exhibitor directory, as well as the printed NCEA Final Program. Some information about your company is already listed in the online exhibitor directory, but you need to update and complete your listing information for the printed final program. The deadline for inclusion in the printed NCEA Final Program is February 26, 2020. To update your profile, please log-in to the exhibitor portal.
Purchase a Sponsorship
There is no better way to stand out from competitors, build brand awareness, promote a new product, or bring qualified prospects to your booth, than with the wide range of sponsorship opportunities offered at NCEA 2020. A sponsorship ensures that your company gains maximum exposure to convention attendees and drives your target audience to your booth. For more information on exhibiting at the largest private education association gathering in the world, please contact Janet Williams at 703-259-6120 Rick Felprin at 703-259-6134.
Invite your Customers
Inviting customers to NCEA Convention is a POWERFUL way to thank your best customers for their support and an added opportunity to meet face-to-face with them. Each NCEA exhibitor is offered 25 complimentary 1-day Expo Only Passes. Be sure to capitalize on this value-added marketing opportunity and drive traffic to your booth! As an exhibitor please sign-up your customer as a part of the exhibitor registration process (separate tab) FOR FREE. Please note: Expo Only Passes are for the exhibit hall only and cannot be used for entry to the professional development sessions.
Social Media Tips
Social media is a great way to promote your participation in NCEA! Stay connected with the industry using the simple tips in this section.
Use your company’s Twitter profile to share information about NCEA 2020, your booth, product or service news, and other activities. Include #NCEA20 on all tweets to participate in the #NCEA20 conversation.
Make your Twitter posts conversational and informal. Encourage discussion with questions, polls, and “Did you know” posts. Whenever possible, include links and photos. Re-tweet messages from other handles that relate to #NCEA20.
Some sample Tweets:
- See you at #NCEA20 on April 14-16 in Baltimore!
- We’ll be announcing new products/services at #NCEA20. Check it out: [link for more info]
- Visit us during #NCEA20 at booth # for information, giveaways etc.
Use your company’s Facebook profile to make announcements about NCEA 2020 promote products or services, reveal information about your booth, and share news about your NCEA 2019 plans. Customized Facebook posts with more information and visuals are better. Always include an image. Treat them like mini-blog posts to differentiate from Twitter messages. Share and connect with attendees on NCEA’s event Facebook page at NCEA.org.
- We’re visiting Chicago on April 14-16 for the NCEA 2020 Convention & Expo. Details on booth, activities. Will you be there? (link: http://www.NCEA.org/convention) [Image of product]
- We’re announcing new products/services at NCEA 2020 Learn more: [link for more details] [Add teaser details about benefits of product, image of product]
Other Useful Tips (provided by the Center for Exhibition Industry Research)
Cost Saving Tips and Tricks for Exhibit Managers
Best Practice for Exhibit Booth Design
Industry Insight Resources: It's Not Your Father's or Mother's Trade Show Anymore – Engage with Caution
How Exhibitors Can Use Games and Contests to Drive Greater Trade Show Success
Other Industry Resources
Center for Exhibition Industry Research: a non-profit, professional organization for the marketing, promotion, and importance of exhibitions.
Exhibitions Mean Business: a campaign that represents the collective voice of the exhibitions and events industry.
Meetings Mean Business: an industry-wide coalition to showcase the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences and conventions bring to people, businesses and communities.
Exhibitor Magazine: Exhibitor Online is the resource for trade show and corporate event marketers.